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We are excited to organize the 7th edition of the festival, each year built around a unique theme that celebrates creativity, community, and culture. Our audience is highly engaged, trend-aware, and passionate about discovering products and brands that truly resonate with their lifestyle and values.
For this edition, we are welcoming not only the leading haircare brands, but also beauty, skincare, and lifestyle brands who want to connect with a dynamic and loyal community that actively invests in beauty, wellness, fashion and lifestyle.
Expect a full day of:
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Curated beauty, hair, and wellness discoveries
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Brand activations and experiences
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Community moments and cultural celebration
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Dance workshops and a battle
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Hairdressers and barbers
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Music
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Food and foodtrucks
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Inspiring talks and workshops
“The Hairitage” will celebrate the roots, rituals, and stories behind textured hair and beauty culture.
Creating an inspiring and unforgettable experience for our community.
Curls & Fro's is also about celebration. We bring together the curly hair community, hairdressers, creators, and brands in a powerful and vibrant festival experience. Our festivals are more than events, they are a movement. A bold, joyful, and inclusive space where the beauty of curly and textured hair is honored, elevated, and celebrated in all its forms.
It’s a place where culture meets creativity. Where education meets empowerment. Where connections turn into collaborations and strangers become community.
2026 is our official comeback year. And we’re going back to the roots. Back to authenticity. Back to culture. Back to the essence of what Curls & Fro’s truly stands for. Expect deeper storytelling, real conversations, powerful stages, and an unforgettable atmosphere that feels like home. Ready to be part of the comeback?
Let’s build something meaningful, together.
THE FESTIVAL
If your goal is to let natural hair and beauty shine, then our missions align. Big hair, big love means we care. With a reach of 94% women, we aim to create a dedicated space within the festival grounds where our brands can shine. This space will be designed to reflect all our partners’ aesthetics and values, creating an inviting scene for festival attendees.
Professionals and enthusiasts are both equally loved and valued at our festival. Especially for our professionals, it’s an ideal environment to get to know the hottest trends and connect with other leaders in the industry. With a colorful space of 40+ hairdressers and industry professionals, attending the festival is a no-brainer.
The 7th edition will be the hottest yet so make sure to be there!
LET BEAUTY SHINE
The one and only goal is to let natural beauty shine which means our missions align. Big hair, big love means we care. As 94% of our reach is women, We aim to create a dedicated space within the festival grounds, a “Beauty & Skincare Oasis” where our brands can shine. This space will be designed to reflect all our partners’ aesthetics and values, creating an inviting scene for festival attendees.
FOR EVERYONE
Professionals and enthusiasts are both equally loved and valued at our festival. Especially for our professionals, it’s an ideal environment to get to know the latest trends and connect with other captains of the industry. With an amazing space of 40+ hairdressers and industry professionals, attending the festival is a no-brainer.
